Have you ever thought about that? What makes you stand out from others that are similar to you? It’s something I think about with my business, websites, and pretty much every aspect of my life. I dare to be different. I try to implement the same principle into something as simple as a double sided business card.
You’ll find the typical information on my business card my website, phone number, mailing address; however, once you flip it over you’ll get a personal information that fits 3.5” x 2” card that makes me stand out from others within my niche. I use that tiny bit of space to my advantage and effectively sell my services.
I consider myself an authority on aromatherapy and natural beauty products not because I say so but through the certifications I’ve acquired, the customer satisfaction, and the accounts I’ve received. I’m always reading information about the topic. It’s one of my passions.
One of the main places I sell my services is in the gym. Think about it fitness, health, beauty, etc., My business website focuses on natural skin care and the majority of my personal websites focus on alternative healing & nutrition. I’m a walking advertisement. I’ve noticed, in the gym, If you are in great shape, in good health, and appear to be approachable people will naturally come up to you and ask what you are doing so they can achieve those same goals.
I would like to think I’m approachable so I am approached often when I’m in the gym. Depending on the questions asked will determine what type of card I’ll give them. If they are commenting on my complexion and how clear it is they will be handed a business card along with a business card from my personal websites that focus on natural beauty.
If they are commenting about my energy level/health I’ll give them a business card that focuses on my Health & Wellness websites. That card has my cooking and alternative healing website on one card. I actively promote my blogs also.
I now make it a practice to always carry business cards with me simply because I don’t know when I’ll need them. It’s better to have than not need than to need and not have, right?
If you are like myself and like the hands on approach check out Great FX with a variety of styles to choose from, raised, gloss, double sided, folded you can make your own business cards and dare to be different.
[tags]Great FX, business cards, double sided business cards[/tags]